Marketing Communications Professional
The Right Choice For Your Marketing Communications Needs
27 years' experience...
leading marketing and communications for global companies delivering complex products and services to demanding, evolving marketplaces.
developing strategies that translate complex issues for prospects, clients, employees, media, industry analysts, customers, legislators, investors, unions, communities and industry associations.
Broad industry knowledge...
including civil engineering, computer hardware, computer software, discrete manufacturing, energy utilities, environmental engineering, financial processing, geospatial information systems, mining, nuclear engineering, oil & gas exploration, process manufacturing, regulated utility, specialty chemicals and technology consulting.
My work has covered a wide range of issues and mediums. Below are links to some examples.
- Web Site Design
- Media Relations Samples
In recent years, my work has focused on issues and reputation management with the objective of not generating media coverage or attention. For samples of this work, please contact me and I will provide you with redacted copies.
Award-winning Senior Communications Professional with 27 years' experience in planning and directing programs that successfully promote and positively portray businesses and their products. Excellent communication, planning, organizational and information technology skills.
- Key capabilities include:
- Global Corporate Communications
- Employee Communications
- Crisis Communications
- Marketing Communications
- Brand Management
- Corporate Strategy
- Website Development
- Team Management
2014 - 2016
2009 - 2013
2007 - 2008
Western Union / First Data.
2005 - 2006
Tata Consultancy Services
2004 - 2005
1998 - 2003
en·able / KN Energy
1996 - 1998
1994 - 1996
1991 - 1994
The Denali Group
1989 - 1991
Chayet Communications Consulting Company was founded on the premise that large scale communications strategies can be relevant and affordable to small and medium businesses.From basic messaging platforms to positioning to crises and beyond, the strategies, tactics and tools used by global corporations can be scaled to fit the needs of companies with more modest means.
C-Four brings a quantitative, audience-based perspective to all engagements and delivers innovative solutions to assignments of all sizes.
If your company has a challenge, long-term or short, click on contact to the left and drop me line.
I'd welcome the opportunity to help you build a solution that adds value and is well within your means.
|Address||7685 East Napa Place|
Denver, CO 80237
Eight Sentences About My Professional Life
I have spent the past 27 years exploring how language drives behavior. My life's work is understanding how marketing communications strategies can create desired behavior in targeted audiences. Whether convincing a journalist to write a story, developiong and converting a lead, showing an employee why this is a great place to work, persuading a legislator to pass a bill or calming nervous stakeholders during a serious crisis, I believe that innovative marketing can help any company thrive.
I am happiest developing and executing strategies for complex issues. Utility deregulation, software development, chemical manufacturing, environmental engineering and financial processing are just some of the intricate areas of business I find fascinating.
I have been fortunate to pursue my career with some of the smartest people in the field, both as colleagues at various corporations and in partnership with the world's best agencies. I have led teams around the world and conducted business on six of seven continents.
I am looking to devote my experience and expertise to companies
seeking to use marketing as one key way to support growth and