Profile

The Right Choice For Your  Marketing Communications Needs

 

29 years' experience...

leading marketing and communications for global companies delivering complex products and services to demanding, evolving marketplaces.

Award-winning expertise...

developing strategies that translate complex issues for prospects, clients, employees, media, industry analysts, customers, legislators, investors, unions, communities and industry associations. 

Broad industry knowledge...

including civil engineering, computer hardware, computer software, discrete manufacturing, energy utilities, environmental engineering, financial processing, geospatial information systems, mining, nuclear engineering, oil & gas exploration, process manufacturing, regulated utility, specialty chemicals and technology consulting.

Work Experience

Award-winning Senior Marketing Communications Professional with 27 years' experience in planning and directing programs that successfully promote and positively portray businesses and their products. Excellent communication, planning, organizational and information technology skills.

  • Key capabilities include:
    • Global Corporate Communications
    • Employee Communications
    • Crisis Communications
    • Marketing Communications
    • Brand Management
    • Corporate Strategy
    • Website Development
    • Team Management

C-Four

Communications Consulting
Owner
2016 - Present

IQNavigator

Enterprise Software
Vice President, Strategic Marketing
2014 - 2016

C-Four

Communications Consulting
Owner
2009 - 2013

Unisys

IT Services & Hardware Manufacturer
Vice President, Corporate Communications
2007 - 2008

Western Union / First Data.

Financial Services
Vice President, Corporate Communications
2005 - 2006

Tata Consultancy Services

IT Services
Senior Director, Corporate Communications
2004 - 2005

J.D. Edwards

Enterprise Software
Director, Corporate Communications
1998 - 2003

KN Energy

Natural Gas Utility
Director of Communications
1996 - 1998

MGA Communications

Communications Consulting
Account Director
1994 - 1996

Woodward-Clyde Group

Engineering
Senior Communications Counselor
1991 - 1994

The Denali Group

Marketing Consulting
Account Executive
1989 - 1991
 

C-Four, LLC

 

Chayet Communications Consulting Company was founded on the premise that large scale communications strategies can be relevant and affordable to small and medium businesses.

From basic messaging platforms to positioning to crises and beyond, the strategies, tactics and tools used by global corporations can be scaled to fit the needs of companies with more modest means.

C-Four brings a quantitative, audience-based perspective to all engagements and delivers innovative solutions to assignments of all sizes.

If your company has a challenge, long-term or short, click on contact to the right and drop me line.

I'd welcome the opportunity to help you build a solution that adds value and is well within your means.

Contact


Telephone   +1-303-319-1900
     
Email   vchayet@gmail.com
     
Address   7685 East Napa Place
    Denver, CO 80237

About

Eight Sentences About My Professional Life

I have spent the past 29 years exploring how language drives behavior. My life's work is understanding how marketing communications strategies can create desired behavior in targeted audiences. Whether convincing a journalist to write a story, developing and converting a lead, showing an employee why this is a great place to work, persuading a legislator to pass a bill or calming nervous stakeholders during a serious crisis, I believe that innovative marketing can help any company thrive.

I am happiest developing and executing strategies for complex issues. Utility deregulation, software development, chemical manufacturing, environmental engineering and financial processing are just some of the intricate areas of business I find fascinating.

I have been fortunate to pursue my career with some of the smartest people in the field, both as colleagues at various corporations and in partnership with the world's best agencies. I have led teams around the world and conducted business on six of seven continents.

I am looking to devote my experience and expertise to companies seeking to use marketing as one key way to support growth and success.